Branded "Arirang" after a Korean folk song, the phones feature a touch screen and a "high pixel" camera. Kim said it was "nice" to see phones being made with local technology, adding that the mass-production of goods with a North Korean trademark would instil national pride.
However word on the street is that the phones were probably made in China and shipped to the factory where they are inspected before going on sale. In all the official footage, workers are shown with finished products, inspecting them and testing them but no actual manufacturing is shown.