Gainward’s packaging is huge, among the biggest used for graphics card today. The nice thing about it is that it features a carrying handle, along with a transparent window which provides a nice view at the card, which is a nice touch for brick-and-mortar retail.

Plenty of descriptions and specs cannot fully satisfy the discerning shopper, as some bits like mini-DisplayPort to standard DisplayPort connectors are not included. The GTX 970 Phantom card comes with three mini-DP connectors, one mini-HDMI connector and (fortunately) one standard dual-link DVI connector. In the box you will find a DVI-to-VGA converter and one 8-pin power connector.