Over the past three
weeks since AMD released the world’s fastest 40nm DirectX 11 graphics
processor, we have been on an incredibly intent pursuit to locate any available
stock within the US market and inform the enthusiast community within
reasonable time thereafter. Unfortunately, the task has been anything but
satisfying, as every new shipment of the infamous Radeon HD 5970 sells out on
an average of 14.5 minutes, according to the latest analytic data we’ve
received. It comes as no surprise that Newegg is the leading US shipment
provider of the card and carries the largest assortment of AIB partner models
for prospective consumers to choose.
The latest stock tracking alert data on the internet reveals
that the world’s second largest etailer has carried stock of the Radeon HD 5970
for three consecutive days in a row now, beginning with the HIS
H597F2GDG on Sunday, December 6, 2009 at 9:12pm EST and currently ending
with the ASUS
EAH5970/G/2DIS/2GD5 on December 8, 2009 at 2:12pm EST. As we mentioned two
days after the card launched, Newegg officially began listing Radeon
HD 5970 cards from PowerColor, HIS, Diamond, Gigabyte and Sapphire.
However, only the Sapphire model (10020OCSR)
was available at the time and it currently displays an ETA of December 15, 2009.
Nevertheless, Sapphire isn’t the only ATI vendor in
existence and there are more than plenty of equal competitors to choose from.
It would be unwise for us to recommend any preferred brand over another as the
final result in every circumstance will be a brand new, 40nm DirectX 11-capable
graphics powerhouse sitting on your desk waiting to be unwrapped. We should
also make it clear to the silent crowd of superficial spenders that
vendor-designed logos and their artful calamities can always be removed and unpeeled
from the heatsink shroud should they be undesired. Therefore, we recommend the
strategy of any diehard enthusiast consumer to always be centered primarily
around pricing and availability over minuscule branding decisions that are
unconcerned with GPU performance.
For the most part, Newegg stock has been a rollercoaster
joyride, sporadic and unwelcoming to the casual consumer who remains unaware of
the various scripting tools required for successful internet shopping tactics. The
full history of Radeon HD 5970 stock data reveals that Newegg has thus far
received a cumulative total of nine new batches of the card, far more than any
other e-tail or retail vendor. However, it is important to realize that the
shipment times are completely randomized despite the listed ETAs, and the
actual quantities likely amount to less than 10 cards sold within an average of
14.5 minutes. The data also reveals that the most popularly restocked cards
include the HIS H597F2GDG and Sapphire 10020OCSR, followed in third by the
Diamond 5970PE52G which has individually seen more retail store availability
than its competition.
We spoke with a customer sales representative from Fry’s
Electronics yesterday afternoon, who was able to confirm that the only Radeon
HD 5970 model currently being sold in its retail locations is the Diamond
5970PE52G. At the time of this writing, it is completely sold out in Northern
California and Southern California territories respectively with unknown ETA
availability in many stores. Micro Center currently lists the card in its online
warehouse, but it unfortunately comes at a heavy price premium of $699.99 and
has an estimating shipping time of 7 – 21 days. We commend those who are mature
enough to pass this offer and who truly understand the competitive market
aspects of supply and demand. Micro Center’s offer may seem appealing at first,
but the total price after tax and shipping unfortunately reflects the offers
available on eBay, and we are disinclined to recommend this purchasing route.
Patience is an incredible virtue when November’s annual
shopping season rolls around and our major wish list items happen to be
extremely limited, or in some cases, delayed until further notice. For the
bold, daring and audacious enthusiasts still out there waiting to purchase a
Radeon HD 5970 in time for the holidays, we strongly salute you for persisting
through the first three weeks. This is certainly not the first time the silicon
manufacturing industry has screwed over its entire high-end consumer base. Taiwan
Semiconductor Manufacturing Company, Nvidia, AMD and even Intel all share
equivalent blame in this respect for a variety of untimely corporate decisions
and capital expenditure related strategies in the year 2009. Nevertheless, the
situation can be considered directly analogous to what occurred three years ago with the launch of the seventh generation gaming consoles. On November 17, 2006, Sony’s supercomputing powerhouse, the PlayStation 3, was released with an expected shipment
quantity of 1,000,000 units in the US on its launch day. However, the actual
availability number was incredibly overshot and more along the lines of 200,000
units for the entire country. We found
ourselves camping by tradition outside with friends and other adamant hardcore
enthusiasts, waiting in what seemed an endless three-day line at BestBuy and
ensuing a violent riot of hundreds of people shoving, punching and even knifing
to obtain one of the highly coveted 36 spots in line for the extremely limited
amount of consoles available.
Likewise, the experience of waiting for a Radeon HD 5970
three years later can be viewed in a similar regard. In contrast, the
traditional long line of tents and chairs occupied by cold, starving campers in
the forsaken, outside world are replaced by internet e-campers assumed to possess
thick fat fingers and inclined to fap away at the F5 refresh key until
something on the product page changes. We are well aware of the emotional
overjoy that lights up any room when the mind of a patient enthusiast bursts
into rapid exclamation points and smiley faces. Regardless of the exhausted
availability at hand, regardless of the countless hours of sleep spent
sacrificed, and regardless of the unfortunate very-last-minute delays of Nvidia
Fermi-based GF100 products until several months from now, the experience of
having a coveted 40nm high-end card for the warm holiday season is definitely worth any diehard’s
persistence and endurance.
Update: On December 10, 2009 at approximately 1:57pm PST, the Sapphire Radeon HD 5970 (10020OCSR) went in stock at Newegg and we were able to secure two of them in our cart and successfully complete the order. Interestingly enough, they may have been the only two in stock because when we finalized the order at 2:00pm PST, the card immediately went out of stock and reverted back to "Auto Notify" status. Apologies to anyone else who was competing for purchase at the same time, but when AMD's add-in board partners aren't even able to allocate review samples to IT journalists who provide GPU hardware analysis like Fudzilla, it becomes clearly evident that there is a major problem in the market. As we wrote the other day, Radeon HD 5970 availability is increasing at a very slow and gradual rate, and it still may be possible to get some cards delivered in time before UPS and Fedex are overwhelmed with shipments right before Christmas. To all those committed enthusiasts out there with solid motivation ethics, keep up the great fight!
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Graphics
Radeon HD 5970 stock has been arriving gradually
Updated: Invisible to the naked consumer eye