According to Su, this “massive success” proves that gamers still appreciate “best gaming capability” at a “good price point,” even if that price point mysteriously vanishes the moment the cards hit retailers.
In an interview with Asus China’s Tony Yu, Su declared the RX 9000 lineup to be AMD’s best-selling GPUs of all time, which is probably true if you measure “success” by how quickly scalpers can sell out your entire inventory. While the official MSRP starts at $549 for the RX 9070 and $599 for the XT version, real-world pricing is currently higher than those figures, assuming you can find one that hasn’t been auctioned off on the back alleys of eBay.
Su insists that AMD is “ramping up production” to meet demand and break the stranglehold of scalpers, but gamers who have been through this rodeo before might want to keep their expectations somewhere between “maybe next month” and “buy a console.”
She also teased that more RDNA 4 cards are on the way, though she danced around the question of whether the long-rumoured RX 9060 will make an appearance.
Leaks have pegged the 9060 for a Q2 debut with multiple SKUs (read: the same card with different stickers), but until AMD confirms it, it’s just vapourware.
AMD’s executives are still issuing the usual availability reassurances, promising that “multiple vendors” will eventually sell cards at MSRP — just as soon as they finish retrieving them from the clutches of bots and bored crypto enthusiasts.