According to data presented by Stocklytics.com, with a population exceeding 4.6 billion, the region has consistently topped the global chart of the biggest device spenders.

 In 2024, Asians are projected to spend nearly $325 billion on smartphones and PCs, accounting for 47 per cent of the world’s total and $100 billion more than Americans and Europeans combined. The five-year sales difference is even more striking.

A Statista Market Insights survey indicates that smartphone sales have generated $1.4 trillion, or roughly 70 per cent of the region’s total spending on devices since 2019. Furthermore, the total five-year smartphone sales are three times higher than that of the PC segment, which grossed $547 billion between 2019 and 2024.

This significant sales difference is unsurprising, considering Asia houses some of the largest and fastest-growing smartphone markets, including China, India, Southeast Asia, and South Korea. Most of their population can afford a smartphone, which is not necessarily true with a PC.

Statistics show PC sales in the region range from high-end devices in mature markets like China, Japan, and South Korea to affordable, entry-level systems in emerging and growing markets like India, Indonesia, Vietnam, Thailand, and the Philippines. In these countries, the rising middle-class population and the increasing demand for computing in education and small businesses have just started to fuel PC sales.

As a result, the annual sales revenue in the PC segment has increased significantly over the past five years, while smartphone sales have dropped. According to Statista, the Asian PC segment is expected to gross $92 billion in 2024, or $11 billion more than five years ago. Conversely, annual smartphone sales in the region have plunged by a massive $18 billion during this period, falling from $249 billion to $231 billion.

Although Asian smartphone sales have been on a downward trend, this is expected to change in the coming years. According to Statista, Asians will spend another $1.7 trillion on devices by 2028, with most of that value coming from smartphone sales.

Statistics show the annual smartphone sales revenue in the region will grow by a considerable 23 per cent, reaching $287 billion by 2028, helping the four-year spending to hit a staggering $1.32 trillion. The Asian PC segment will see a much smaller 13 per cent annual revenue growth, with roughly $400 billion in total spending by 2028.

Statista data indicates that 48 per cent of global spending on PCs and smartphones in the next four years will come from Asia. Europe and the United States follow with much smaller shares of 17 per cent and 15 per cent, respectively.