Published in Mobiles

Jobs wanted iPhone to be more like Android

by on20 June 2017


But his designers said it was a bad idea


Steve Jobs wanted the iPhone to be more like Android and have a back button in addition to a home button, however the designers overruled him.

Brian Merchant's new book, The One Device: The Secret History of the iPhone, said that if Jobs’ designers had managed to pull it off, it would have meant that the iPhone would have the same look and feel of the Android products which replaced it as the number one operating system.

Much has been made in the Tame Apple Press about how super-cool and wonderful the iPhone is because it does not need a back-button and only has a single home button, but apparently this idea went against what Jobs wanted.

The book names Imran Chaudhri, a veteran Apple designer who spent 19 years working on Apple's  Human Interface Team.

Jobs’ original vision was to have two buttons as he correctly felt that users would need a back button for navigation.

However, the designers were less practical and argued that it was all about generating trust and predictability. If you have a back button it means that you do not really trust where the operating system is taking you.

In other words, they wanted Apple users to believe that the phone could not make mistakes. Having a back button implied that you could do that and end up in the wrong place. The back button would be too complex to factor in.

“Part of the problem with other phones was the features were buried in menus, they were too complex. A back button could complicate matters too", he told Jobs

Apparently, Jobs backed down and agreed that the design concept based around "we know what we are doing" was far more important that what users would actually need.

Last modified on 20 June 2017
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